Events as a Strategic Marketing Tool, Paperback - Ronald van Olderen

Detalii:

An update to the popular first edition, providing an engaging resource for both students and professionals interested in leisure, tourism and events. Including a wealth of internationally relevant examples, it gives a thorough insight into the way events can help reach strategic marketing goals.

Preț:

323.99 ^RON

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Alte detalii:

Vânzător: Elefant.ro
Brand: Cabi Publishing